Griffin McCabe
I strategize how disparate objects and themes connect into a narrative. I work with teams to shape how it’s designed, read and felt.
Griffin McCabe
Creative strategist and art director working across culture, publishing and live experiences. I develop ideas and help bring them into the world.
Writing, publishing and awards
- PRINTBylined article, Type Drives Commerce conference preview2026
- SlantedThe World’s Best Typography® 46, co-editor and introduction2025
- SlantedThe World’s Best Typography® 47, co-editor and foreword (forthcoming)2026
- AwardBest Packaging Design, creative director for Nancy2019
- AwwwardsSite of the Day, Velvet Hammer
- Strategic Program Manager, Type Directors Club2024–26
- Art Director, Sony Hall2022–23
- Artist Manager, Label Founder and Creative Director, Opera Ghost / BLAME Recordings2015–22
- Freelance Art Director, Fresh Paint Design Co.2011–
Also Staff Designer at Muscle & Fitness / American Media (2019–20) and Junior Manager and Designer at Velvet Hammer Music & Management (2011–14), working with AFI, Coheed and Cambria, System of a Down and Deftones.
Selected capabilities
Creative strategy, art direction, brand development, cultural programming, publishing, audience research, partnerships and production across print, digital and physical formats.